Twin Palms

The branding project for Twin Palms, a cafe nestled in the vibrant city of Honolulu, aimed to create a vintage and hand-drawn logo that captured the essence of the café's Hawaiian location while incorporating a fun and retro feel. The main concept revolved around highlighting the iconic Diamond Head mountain, an emblematic symbol of Hawaii. Through careful design and collaboration, our team successfully delivered a captivating logo that beautifully blended the desired vintage aesthetic with the charm of the café.
Client
Twin Palms
Year
2023
Timeline
4 weeks
Website

Challenge

To tackle the challenge of striking the right balance, our team conducted extensive research into vintage branding, examining various design elements such as typography, color palettes, and visual motifs from the desired era. By infusing these elements with playful retro touches, we achieved a unique fusion that paid homage to the past while remaining relevant and appealing to contemporary audiences.

In addressing the representation of Diamond Head, we utilized our expertise in hand-drawn illustration techniques. Our designers meticulously sketched the mountain's profile, ensuring accuracy and capturing its majestic presence. The result was a carefully crafted representation that exuded charm and character, while staying true to the client's vision.

Solution

To tackle the challenge of striking the right balance, our team conducted extensive research into vintage branding, examining various design elements such as typography, color palettes, and visual motifs from the desired era. By infusing these elements with playful retro touches, we achieved a unique fusion that paid homage to the past while remaining relevant and appealing to contemporary audiences.

In addressing the representation of Diamond Head, we utilized our expertise in hand-drawn illustration techniques. Our designers meticulously sketched the mountain's profile, ensuring accuracy and capturing its majestic presence. The result was a carefully crafted representation that exuded charm and character, while staying true to the client's vision.

Result

The Twin Palms branding project successfully achieved its objective of creating a vintage hand-drawn logo that showcased the café's location and evoked a sense of fun and nostalgia. By seamlessly blending the desired elements of Diamond Head, retro aesthetics, and hand-drawn artistry, we delivered a visually striking logo that effectively communicated the unique atmosphere and character of the café. Through collaboration, research, and attention to detail, our team brought the client's vision to life, creating a logo that resonates with both locals and tourists alike.

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